‘white vs black’

In 2005, Donald Trump had an idea to boost ratings for The Apprentice, a US TV show that he hosted at the time. He suggested putting an all-white team against an all-black team, believing that it would become the highest-rated show on television if the network did so.

The show never came to fruition as NBC executives immediately rejected his proposal, The Times wrote. A spokesperson for NBC did not immediately respond to Business Insider’s request for comment on this.