{"id":1813,"date":"2007-08-07T10:02:20","date_gmt":"2007-08-07T14:02:20","guid":{"rendered":"http:\/\/cleek.lunarpages.com\/blogs\/?p=1813"},"modified":"2007-08-07T10:02:20","modified_gmt":"2007-08-07T14:02:20","slug":"yum-branding","status":"publish","type":"post","link":"https:\/\/ok-cleek.com\/blogs\/?p=1813","title":{"rendered":"Yum, Branding!"},"content":{"rendered":"<p><a href=\"http:\/\/www.cnn.com\/2007\/HEALTH\/diet.fitness\/08\/06\/mcdonalds.preschoolers.ap\/index.html\">Study: Food in McDonald's wrapper tastes better to kids<\/a>:<\/p>\n<ul>\nAnything made by McDonald's tastes better, preschoolers said in a study that powerfully demonstrates how advertising can trick the taste buds of young children.<\/p>\n<p>In comparing identical McDonald's foods in name-brand and plain wrappers, the unmarked foods always lost.<\/p>\n<p>Even carrots, milk and apple juice tasted better to the kids when they were wrapped in the familiar packaging of the Golden Arches.<\/p>\n<p>The study had youngsters sample identical McDonald's foods in name-brand and unmarked wrappers. The unmarked foods always lost the taste test.<\/ul>\n<p>I have this thing about potato chips... if they're fresh out of the bag, I love 'em. But if they've been taken out of the bag, and put into a ZipLok baggie (like what my mom used to do for bagged lunches), they suck. I hate them. I don't know if there really is difference in taste, but I've convinced myself there is, and I refuse to eat chips out of baggies.<\/p>\n<p>The study also noted that intrusive Big Brother government goes down easy when wrapped in the packaging of Small Government Conservatism &trade;; While the same product wrapped in paper with Korean or Russian writing causes severe vomiting and abdominal cramping.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Study: Food in McDonald's wrapper tastes better to kids: Anything made by McDonald's tastes better, preschoolers said in a study that powerfully demonstrates how advertising can trick the taste buds of young children. In comparing identical McDonald's foods in name-brand and plain wrappers, the unmarked foods always lost. Even carrots, milk and apple juice tasted [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1813","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/ok-cleek.com\/blogs\/index.php?rest_route=\/wp\/v2\/posts\/1813","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ok-cleek.com\/blogs\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ok-cleek.com\/blogs\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ok-cleek.com\/blogs\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/ok-cleek.com\/blogs\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1813"}],"version-history":[{"count":0,"href":"https:\/\/ok-cleek.com\/blogs\/index.php?rest_route=\/wp\/v2\/posts\/1813\/revisions"}],"wp:attachment":[{"href":"https:\/\/ok-cleek.com\/blogs\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1813"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ok-cleek.com\/blogs\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1813"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ok-cleek.com\/blogs\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1813"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}